SEO Weekly Digest – Issue 62

by admin on February 19, 2010

3 Reasons PR & Communications Pros Need to Know SEO

PR Agencies and professionals have not always been engaged in Social Media or even thought it could be useful. With consumers spending increased time online and in Social Media, how can PR people use and utilize SEO to provide better value?

  • Fish where the fish are.
  • Journalists rely on search.
  • Optimization is about more than SEO.

Lee Odden’s article at the Top Rank Blog explains further.

Explaining Real-Time Search to Clients

One of the many facets of being an Agency is educating clients. In the ever evolving world of Internet Marketing, the better clients are educated, the better they understand what you’re trying to do. However, education of a client is no easy task, but fear not, Michael Manning explains all, and tells us just how to explain real-time search to clients.

Blog Links that Build Traffic, Not Trouble

Yesterday we released two new tools which should help you out with your link building. Given the emphasis placed upon building links, it’s vital that you build the right kind of links. Julie Joyce’s blog post at Search Engine Land discusses building links for traffic, and how to avoid building a link which may cause you trouble.

Don’t Hit that Publish Button Just Yet..

We’ve all been there – you write out a blog post and you’re about to click publish, then it dawns on you, that blog post may be better off never going public. What you write, and save as draft, may not always be ready for public consumption. Lisa Barone gives us some advice – 7 Blog Posts You Write But Shouldn’t Publish.

Examples of Social Media Conversion and ROI

Results in Social Media Marketing can vary between different niches, and success in the execution can be all that it takes to enjoy a winning campaign. Jake Matthews at 10e20 shares three examples of Social Media campaigns which have been successful, and provides metrics which can be used when measuring success.

Follow Raven’s Internet Marketing Blog for information on Internet marketing techniques, news, and updates on Raven.


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{ 4 comments… read them below or add one }

1 Elvira Cloney 02.10.11 at 7:03 pm

I truly like the fresh perpective you did on the issue. Truly was not expecting that when I started off studying. Your concepts had been easy to comprehend that I wondered why I never looked at it before. Glad to know that there’s an individual out there that certainly understands what he’s discussing. Great job

2 Ines Lapitan 02.18.11 at 6:02 am

hopefully this comment doesn’t appear multiple times (it seems to freeze once i try to post my comment.. not sure if it’s actually posting), but all I truly wanted to say was fantastic post and thanks for sharing.

3 Jutta Claud 02.18.11 at 6:26 pm

I’ve been here a few times and it appears like your articles get more informative every time. Maintain it up I enjoy reading them.

4 Maya Kvaternik 02.28.11 at 1:32 pm

Thank you on your assist!

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